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Vice President
Consulting

Emily is a Vice President at Velocity, responsible for Velocity's NASCAR hospitality management team. In this role, she manages the team that plans and executes at-track hospitality for multiple Velocity clients, including FedEx, Toyota, Holiday Inn, vitaminwater, and POWERade.

Additionally, Emily is the engagement manager for all Glaceau events, including the vitaminwater, POWERade, and smartwater brands. The teams that she manages for Glaceau span all sports and leagues, including NFL, NBA, MLB, and NHL.

Emily developed the hospitality program for FedEx when it entered NASCAR in 2005, including negotiating track relationships for a 32-race program, developing program collateral, creating a traveling décor package, and more – resulting in the FedEx hospitality program receiving recognition across the industry as best of class.

Emily has been at Velocity for four years. Prior to joining Velocity, she worked in marketing at SAS, the world's largest privately held software company. At SAS, she held various roles in marketing, including the areas of product marketing and customer retention. Emily also worked on a variety of sports programs, including golf, hockey, and NASCAR, among others.

Emily is originally from North Carolina and holds a B.S. in Business Management from N.C. State. After three years at the Velocity corporate headquarters in Norwalk, she now lives in Charlotte and works out of Velocity's office there.

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