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June 30, 2003- Seeking to further establish
itself with sports fans as a destination for fan wear,
licensed merchandise and sports memorabilia, eBay Sports
will launch its most ambitious promotion to date.
The "Stay True to Your School"
program kicks off with the college football season in
late August. Through an eBay deal with the Official
College Sports Network. OCSN will work with its top
schools to develop unique sports experiences, such as
sideline access, customized answering-machine messages
form the head coach or signed items to auction. The
schools that sell the most merchandise during the promotion
will receive a donation from eBay to their scholarship
funds. Velocity Sports & Entertainment of Wilton,
CT, is handling the program.
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